 |
How to make money with Customer Interviews |
| |
I put this question a researcher who studied practices of small to medium-sized companies: "How many SMEs conduct Customer Satisfaction research?"
Her answer: the shockingly low number of 8 percent!
This is a crazy situation when you consider most SMEs get 80-90 percent of their revenues from existing customers... |
| |
|
|
Customer Surveys Provide Multiple Benefits |
| |
... the experiment concluded that the simple fact of asking customers how a company was performing by itself, proved to be a great customer retention strategy. |
| |
|
|
Pointers for an Effective Online Survey |
| |
To get the most out of your survey and ensure you meet your objectives there are a number of steps that should be taken. |
| |
|
